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Funnel Leak & ROI Calculator

Transparent scoring, no black box: your numbers against a healthy 3% conversion benchmark, live as you move the sliders.

Benchmark: 3% conversion
8,000
1.2%
₹3,000
65%

Leaked revenue = (traffic × 3% × order value) − (traffic × your rate × order value). Leaked profit = that gap × your margin. The 3% figure is a general benchmark and the margin is self-reported; neither is a guarantee for your business.

Revenue leaked

₹4,32,000/mo

Profit leaked

₹2,80,800/mo

Revenue shows the size of the gap versus a healthy 3% conversion; profit shows what that gap is actually worth after your margin. Move the margin slider alone and only the profit figure changes, which is correct.

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